The Advantages of Directory Submissions for SEO
Two of the most important Internet directories are DMOZ and Yahoo! Directories basically organize links under various categories and sub categories. They work very differently from search engines. Many web site owners fail to recognize the importance of directory submissions due to all the hype caused by the search engines.
The most important benefit of submitting your link to a directory is that it will give you a back link. Always remember that search engines give a lot of importance to inbound links. And, from web directories you will always get one way inbound links.
Another advantage is that submitting links to directories allows you to have the anchor text of your choice. You can enter a site title that is different from the URL. The site title can include all the keywords that are important. This helps in generating SEO anchor text which in turn improves search engine ranking.
These directory submissions are mostly free. You do not have to pay for getting enlisted in these web directories. Some of them do require a fee but most of them are absolutely free. By far, the best advantage of this practice is that it sends in more targeted traffic. The web directories make sure people find the required links under the correct categories. If at all, you place your link in the wrong category, the human editor will almost definitely place it in the right one.
